Comparison
OneLink Alternative: AppPage vs Onelink.to
AppPage is a OneLink alternative that costs $9/month for unlimited app links, compared with $80/month on Onelink.to’s Enterprise plan. Both tools turn one link into a device-aware redirect to the App Store or Google Play. AppPage adds a hosted landing page per app and an escape route for Instagram and Facebook in-app browsers, where App Store links silently fail on iOS.
By Maulik Dhameliya, founder of AppPage. Onelink.to pricing verified August 2026 from their public pricing page. Prices change, so check before deciding.
AppPage vs Onelink.to pricing
The gap is widest at the top of the range. Both tools are inexpensive for a handful of links; unlimited links is where they diverge sharply.
| Plan | AppPage | Onelink.to |
|---|---|---|
| Entry paid plan | $5/month - 5 links, custom domain, full analytics | $10/month - 10 links, 1 custom domain, stats API |
| Unlimited links | $9/month | $80/month |
| Annual billing | $50/year (Pro), $90/year (Advanced) | $100/year (Professional), $800/year (Enterprise) |
| Free tier | First app free | 3 links, ad-free for 3 months + 1K clicks/month |
| Analytics retention | Full history | 90 days free, 2 years on paid |
Bottom line: if you manage more than ten links, AppPage Advanced at $9/month covers unlimited links, while the equivalent on Onelink.to is the $80/month Enterprise tier.
Feature comparison
Where Onelink.to publishes nothing about a capability, the table says so rather than assuming it is missing.
| Feature | AppPage | Onelink.to |
|---|---|---|
| Device detection to App Store / Play / web | Yes | Yes |
| QR code for the same link | Yes | Yes |
| Click analytics | Yes, on every plan | Yes |
| Custom domain | Included from $5/month | From $10/month (1 domain) |
| Unlimited links | $9/month | $80/month (Enterprise) |
| Hosted landing page per app | Yes, with screenshots and store badges | Not advertised |
| In-app browser escape (Instagram, Facebook, Threads on iOS) | Yes | Not documented |
| Privacy policy and terms page generator | Yes | Not advertised |
| app-ads.txt hosting | Yes | Not advertised |
| Custom URL slug | Yes | Yes |
| Stats API | Not available | From $10/month |
| Team seats | Single account | Up to 100 on Enterprise |
| Ongoing free tier | First app free, then paid | 3 links free |
| SDK required | No | No |
Where AppPage is the better choice
Unlimited links at $9/month instead of $80
Onelink.to prices by link count: 10 links at $10/month, 200 at $25, 500 at $40, unlimited at $80. AppPage has two tiers, and the second one is unlimited. If you publish several apps, or a link per campaign, the difference compounds every month.
Links that survive Instagram and Facebook
Instagram opens links in an embedded browser that cannot hand off to the App Store on iOS, so the visitor lands on a blank page and leaves. AppPage detects those webviews and serves a page that escapes to the store, while leaving Android and ordinary Safari traffic on a direct redirect. Onelink.to’s site does not document this case. Full explanation here.
A landing page, not just a redirect
Every AppPage link comes with a hosted page carrying your screenshots, description, rating and store badges. It gives you somewhere to send desktop visitors and anyone who wants to look before installing, instead of a redirect that has nowhere to go.
Store compliance pages included
Both stores ask for a privacy policy URL, and ad networks ask for app-ads.txt. AppPage generates privacy policy and terms pages and hosts app-ads.txt on your domain, which removes a separate hosting chore.
Custom domain on the entry plan
A custom domain is included on AppPage’s $5/month plan. On Onelink.to it starts at the $10/month Professional tier.
When should you stay on Onelink.to?
It is a mature product and there are cases where it is the right answer.
- You need a genuinely free tier. Onelink.to gives you 3 links at no cost. AppPage gives you your first app free but is otherwise a paid product.
- You need team seats. Their plans include up to 100 users. AppPage is built around a single account.
- You need a stats API. Onelink.to offers one from the $10/month plan. AppPage does not expose one today.
- You value longevity. Onelink.to has operated since 2011 and reports more than 20 billion clicks served. That is a track record a newer tool cannot match.
How to switch from Onelink.to
Existing onelink.to URLs cannot be moved, because the domain is theirs. The practical path is to stand up the new link and migrate traffic gradually.
- Recreate your links. Paste each App Store or Google Play URL into AppPage; the app details are pulled in automatically.
- Point a custom domain at it. Using your own domain means you never face this migration again.
- Update the places you control. Bio links, ad destinations, email footers, and any new print or QR material.
- Leave the old links running. Keep the Onelink.to account until its traffic drops to near zero, then cancel.
Frequently asked questions
What is the best alternative to Onelink.to?
AppPage is the closest direct alternative: both create one link that detects the visitor’s device and routes them to the App Store, Google Play or a web fallback, and both include QR codes and click analytics. The practical differences are price at the unlimited tier ($9/month versus $80/month), a hosted landing page per app, and an escape route for in-app browsers that cannot open the App Store.
How much does Onelink.to cost?
As of August 2026, Onelink.to lists a free tier with 3 links, Professional at $10/month for 10 links, Team at $25/month for 200 links, Team Plus at $40/month for 500 links, and Enterprise at $80/month for unlimited links. AppPage charges $5/month for 5 links and $9/month for unlimited links. Check their pricing page for current figures.
Does Onelink.to have a free plan?
Yes, and it is more generous than AppPage’s if you only need a few permanent links. Onelink.to’s free tier includes 3 links with 90 days of stats retention, though their pricing page states ad-free is limited to 3 months plus 1,000 clicks per month. AppPage gives you your first app link free but has no ongoing free tier.
Why do app store links break inside Instagram?
Instagram opens links in its own embedded browser rather than Safari, and that browser cannot hand off to the App Store app on iOS. The navigation is dropped and the visitor sees a blank page. AppPage detects those webviews and serves a page that escapes to the store. Onelink.to’s marketing site does not document how it handles this case.
Can I move my links from Onelink.to to AppPage?
You can recreate them, but existing onelink.to URLs cannot be transferred because the domain belongs to them. The usual approach is to set up an AppPage link on your own custom domain, update your bio, ads and print material to the new URL, and leave the old link in place for as long as it still receives traffic.
Is Onelink.to still a good product?
Yes. It has been running since 2011 and reports over 20 billion clicks served, which is a track record no newer tool can claim. If you need many team seats, a long-lived free tier for a handful of links, or a stats API, it may suit you better. AppPage is the better fit if you want unlimited links cheaply, landing pages, or in-app browser handling.